Baby Bling is a global leader in the development, manufacturing and sale of premium baby accessories. One key to our success is our unparalleled commitment to building close and enduring relationships with our customers and providing consistent, high-quality customer service. We believe that our retailers share this vision. This vision can only be achieved, however, if our retailers’ businesses are economically viable, they are adequately incentivized to provide such services, and our products are appropriately promoted throughout the marketplace. Accordingly, Baby Bling has unilaterally adopted the following Minimum Suggested Price Notice (“MSRP Notice”) and Minimum Advertising Price Policy ("MAP Policy") applicable to all authorized Baby Bling retailers (“Retailers”) as well as the following dealer requirements.
A. Baby Bling will only consider authorizing new retailers who have a brick and mortar location. If this requirement is met, Baby Bling will need to approve any online representation of the Baby Bling brand.
Dealer’s eligible to sell Baby Bling products online to end-use consumers are required to work through an established and approved retailer store-front, retailer catalog or internet-based retail business.
Online sales of Baby Bling products may only be through a website owned or operated by an approved Dealer. Baby Bling views each website as a separate Dealer Location. Dealer must receive approval from the Baby Bling Sales Team for each and every website location on which the Dealer intends to offer Baby Bling products. Dealer should send any new website location requests to firstname.lastname@example.org.
In conjunction with the above, Baby Bling does not approve the selling of any Baby Bling Products on any Third Party or Affiliated Sites.
Initial orders for any store location is a minimum order of $200.00
Product MAP, MSRP, and Presentation
A. All products should be priced according to the attached MSRP Notice.
*No current product or carryover styles should ever be promoted below MSRP, which includes the use and inclusion of coupons, unless pre-approved by Baby Bling Bows, with the exception of the Black Friday sale period mentioned below.
*Outside of Black Friday promotions, Baby Bling brand must be on list of excluded brands in off-price promotions.
*Baby Bling does allow a discount code for one-time use, for new customer acquisition.
Baby Bling's 2020 approved sales windows are:
End of Season:
July 1st, 2020 for non carryover Spring '20 "fashion" items - may discount up to 30% off
January 1st, 2021 for non carryover or "fashion" Fall/Winter + Holiday '20 items - may discont up to 30% off
Black Friday through Cyber Monday:
*Starting at 12:01am on Fri. Nov. 27th through midnight on Monday 11/30/20:
*Carry-over, in-season items may be priced at or up to 20% off MSRP.
*Past season Baby Bling products (Spring/Summer '20 or older, non carryover), may be discounted up to 50% off.
*All current season Baby Bling pricing is to return to full MSRP on Tuesday Dec. 1st, 2020, at 12:01am. At no time can Baby Bling brand or your event sale pricing be promoted or advertised at greater than 50% off during this time.
Baby Bling's Black Friday Sitewide Sale:
*Baby Bling will be holding a sitewide sale 11/18/20 through 11/21/20.
*During this time, current Fall/Winter '20 + Holiday '20 styles may be up to 20% off.
*Past season styles may be discounted further.
*Authorized Baby Bling retailers will be permitted to price match Baby Bling sale pricing at the style/color ("variant") level during this time, if you choose to do so. During this time, we ask that you do not promote or advertise Baby Bling brand or products greater than 50% off.
All Baby Bling products are to be displayed on the original Baby Bling hang tag or packaging. Baby Bling products are to be sold to customers without alterations or modifications. As a Baby Bling retailer, monogramming is prohibited prior to customer purchase. If monogramming is performed after customer purchase, Baby Bling is released from customer service or product quality guarantees on that product. Should you need replacement tags, please contact email@example.com. Retailers may not change out Baby Bling tags, product, or brand labeling.
All Baby Bling product must be named, advertised, and marketed with the association of the Baby Bling Brand. For example: Baby Bling Knot White or White Knot by Baby Bling.
Approved marketing assets should be utilized for all store promotions containing Baby Bling products. For current logos, imagery or content please contact firstname.lastname@example.org
Online retailers will use the Baby Bling logo in accordance with the Baby Bling logo usage guidelines.
Systems, Policies and Services:
A. Dealers must have effective systems, policies, and services in place to ensure that the needs of the consumer and of Baby Bling are being met. In particular, the dealer must:
Assist consumers with product warranty issues, either with appropriate information relative to filing a freight claim, or providing assistance in the repair or replacement of the warranted product.
Instantly confirm online orders with an order number and information on order delivery.
Provide consumers with multiple ways to contact dealer regarding their orders, including via an E-mail address, a toll free customer service number, a fax number and/or a mailing address.
Orders and Sales:
Baby Bling reserves the right to limit products and/or product categories that Baby Bling offers to dealer for purchase.
Dealer will remain active if order is placed 2x/year, or 1x per Spring/Summer and Fall/Winter/Holiday season. If unable to meet this requirement, account will be inactivated.
Dealer may not resell Baby Bling products to any person or company other than an end-use consumer nor may dealer distribute the products to another location or country without Baby Bling approval. Violation of this provision may result in immediate termination of the dealer.
Dealer may not sell Baby Bling products on auction or third party websites, including Amazon and Etsy.
Online content and product descriptions for competitor products may not compare their products to Baby Bling brand, bows or headbands.
All orders must be paid in full with a credit card at the time of order with the exception of preorders.
All orders are subject to change at any given moment. However, dealer will be notified in writing of any changes with appropriate refunds or credits applied.
Baby Bling reserves the right to limit the number of dealers in a given territory at any time. Currently Baby Bling does not allow or provide territory ownership to any one given store.